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Trading Charter - Bakers Holidays & Bakers Awaydays

Trading charter of Bakers Holiday of Guideissue Ltd t/a Bakers Holidays and Bakers Coaches, The Coach Travel Centre, Prospect way, Victoria Business Park, Biddulph, Stoke-on-Trent ST8 7PL.

1. Why should I read this page?: Because it is very important.  Our Trading Charter forms a key part of our agreement with you and forms the basis of a legally binding contract between you as the lead name making the booking, anyone else in your party and us.  When you make this booking as the lead name you undertake that you have the authority to accept, and do accept, on behalf of your party the terms of these booking conditions.  This contract is made subject to the terms of these booking conditions, which are governed by English Law, and the non-exclusive jurisdiction of the English Courts.  If your holiday involves any travel by air your contract will be with Modern Hotels, ATOL number 0752 or Success Tours Ltd, ATOL number 5114.  These contract terms and financial guarantees will not apply to any holiday involving any type of flight.  Instead, you will be supplied with the full booking conditions of the ATOL holder arranging your holiday.  Your booking agent will have a copy or alternatively you can request one prior to booking your holiday by contacting us on the above address.  If you did not see this trading charter before you made you booking and you are not happy to proceed with the booking now that you have seen it please return all documentation to us or your travel agent through whom you booked with 7 days of receiving this charter.  Your booking will be cancelled and your monies will be returned in full, provided you have not commenced your travel.

2. How is my holiday money protected?: We subscribe to the Code of Conduct of the Bonded Coach Holidays Group ("BCHG") of the Confederation of Passenger Transport UK.  BCHG requires a bond to be taken out to provide protection for your holiday money in the unlikely event that a Member cannot, for financial reasons, carry out their obligations to their passengers.

3. BCHG Consumer Guarantee: The Bonded Coach Holiday Group guarantees to bona fide customers that in the event of failure of a bona fide Member, it will:

(1) wherever possible, arrange for a holiday or tour to be completed;

(2) where failure occurs after a holiday has begun, arrange for customers to be returned by an appropriate means of transport to their UK area of departure;

(3) if the holiday or tour cannot be completed as planned, the reimbursement of payments made by the customer to the BCHG Member.

4. When do I need to pay for my holiday and how much?: At the time of booking you will need to pay a deposit for each person named on the booking. The balance must be paid before the dates listed below.  Where you use an agent they may require you to pay them earlier than this date and will advise you separately of their balance due date.  If you book within our balance due period you will need to pay the total holiday cost at the time of your booking.  If you do not pay the outstanding balance for your holiday on or before the date when it is due we may cancel your booking and you will be required to pay the cancellation charges detailed below. The date of cancellation will normally be the date you confirm in writing that you intend to cancel or 15 days after the balance due date, whichever comes first.  Deposit £40.00  per person for UK holidays; £50.00 per person for Europe Holidays; £120.00 per person for Jersey holidays; £200.00 per person for Lake Garda.  Your balance is due 4 weeks prior to departure for UK holidays, 6 weeks prior for Europe, 8 weeks prior for Jersey and 11 weeks prior for Lake Garda.  Where optional items are purchased as part of the tour package these are payable on the balance due date except where items, such as theatre tickets, have been specifically purchased for you. In this case the cost will be payable at a separate date notified to you and will not normally be refundable unless we obtain a refund from the supplier we use.

5. If I use an agent who does my money belong to?: Your agent will hold your deposit on your behalf until we issue a confirmation of your booking.  The agent then holds this money on our behalf.  The agent holds the balance you pay on our behalf until the date the balance is due.  The agent will then forward to us.

6. Can you change the price of my holiday after you have issued the booking confirmation?: Yes we can, but only in very limited circumstances.  The price of your holiday can be varied due to changes in:-

  • Transportation costs such as fuel and/or fuel tax, ferry operator fares and tolls, embarkation or disembarkation fees at terminals;
  • Exchange rates applied to the particular holiday booked; or
  • Dues and taxes including changes in VAT or any other Government imposed changes.

In the case of any small variation, an amount equivalent to 2% of the price of your holiday, which excludes insurance premiums and any amendment charges, will be absorbed or retained. For larger variations, this 2% will still be absorbed for increases, but not retained from refunds. In either case, there will be an amount to cover agents commission. If this means that you have to pay an increase of more than 10% of the price of your holiday, you may cancel it and receive a full refund of all monies paid, except for any amendment charges.  We will consider an appropriate refund of insurance premiums paid if you can show that you are unable to transfer or reuse your policy. Should you decide to cancel for this reason, you must exercise your right to do so within 14 days from the issue date printed on your final invoice. Alternatively, you can accept an offer of an alternative comparable holiday of equivalent or superior quality, if available, or an alternative holiday of lower quality, if available. You may then transfer payment made in respect of the original holiday to the alternative holiday. If the cost of the alternative holiday is less than the original holiday, the difference in price will be refunded. We will also pay compensation as set out in Clause 12 below.  Please note that travel arrangements are not always purchased in local currency and some apparent changes have no impact on the price of your holiday due to contractual and other protection in place.  In addition to sterling we use the following currencies in calculating our holiday prices.  Below are the equivalent exchange rates to £1 sterling from the Financial Times dated 02/11/11. Country Exchange rate UK £1= €1.16

7. Can I change my holiday arrangements?: After we have issued our booking confirmation we will do our best to accommodate any changes you may want to make but we cannot guarantee to do so.  Any changes must be notified to us in writing and signed by the person who signed the booking form.  If we are able to make the changes an amendment fee of £15.00 will be payable plus any additional charge for the facilities requested.  Any significant alteration after the balance due date will be treated as a cancellation of the original booking and will be subject to the cancellation charges detailed below. A significant alteration would include a change of departure date, holiday or hotel, or number of people travelling.

8. Can I transfer my booking to someone else?: You can transfer your booking to someone else provided you give us reasonable notice.  This person must be able to satisfy all the conditions for the holiday and a change cannot normally be made later than seven days prior to departure.  We will make an administration charge of £5.00 per person for every transfer we make plus any reasonable additional costs caused by the transfer.  You will remain responsible for ensuring that the holiday is paid for by the balance due date.

9. How can I cancel my holiday?: You, or any member of your party, may cancel at any time provided that the cancellation is made by the person who signed the booking form [or alternative booking method confirmed by the lead name] and is communicated to us in writing via the office at which you made your original booking.  You will have to pay cancellation charges set out in the scale below to cover our estimated loss resulting from the cancellation.  If you are insured against cancellation you may be able to recover the charges from your insurers.  Your cancellation will take effect from the date when either the travel agent or we receive your written confirmation of your cancellation.  You must also return any tickets or vouchers that you have received.  A reduction in room occupancy may increase the charges for the remaining passengers by the application of supplements for low occupancy of rooms.

10. Scale of Cancellation Charges: Period before departure within written cancellation is received / Amount of cancellation charge as % of notice of holiday price: More than 28 days/ Deposit only; 28 to 15 days / 50%; 14 to 08 days/ 70%; 07 Departure date or after / 100%. Note: You may be able to reclaim these charges if the reason for the cancellation is covered under the terms of an insurance policy.

11. What happens if you change my holiday?: The arrangements for your holiday will usually have been made many months in advance.  Sometimes changes are unavoidable and we reserve the right to make them.  Most of these changes are likely to be minor and we will do our best to keep you informed.  If, after booking and before departure, we make a significant change to your holiday you will have the option of withdrawing from the holiday without penalty or alternatively you may transfer to another holiday without paying an administration fee.  In either case we will pay you compensation according to the scale set out below.  A significant change includes a change in departure time or return time of more than 12 hours, a change of departure point, location of resort or quality of hotel, (excluding single overnight hotels on touring holidays where the quality of the hotel is comparable), a change of mode when crossing the Channel, or the specification of the coach.  If you withdraw from the holiday because we have made a significant change or if we have to cancel your holiday for any reason other than non-payment by you we will offer you the choice of:

  • A comparable replacement holiday if available; or:
    • a replacement holiday of lower quality together with a refund of the price   difference; or:
    • a full refund of the money you have paid.

When we have notified you of the changes and options available, you must tell us your decision as soon as possible and within any timescale we may need to set bearing in mind the need to safeguard the holiday arrangements of other customers.

12. Scale of Compensation: We will pay you compensation for significant changes on the following scale:  Period before departure in which significant change is notified to you or your agent/ Amount per person: More than 28 days/ Nil: 28  to 15 days/ £10: 14 to 8 days/ £15: 7 to 1 days/ £20: 0 days/ £25.  For stays of 4 or less days the rate of compensation will be 50% less.  Payment of compensation according to the scale set out above will not affect your statutory right to claim further compensation if, in all the circumstances, you remain dissatisfied.  If, prior to departure, we make a significant change to your holiday arrangements or cancel your holiday we will pay you compensation on the following scale unless:-

  • the holiday is cancelled because the number of persons who agreed to take it is less than the minimum number required, and you were informed of the cancellation in writing within the period indicated in the description of the holiday; or
  • the holiday is changed or cancelled by reason of unusual and unforeseeable circumstances beyond our control, the consequences of which could not have been avoided even if all due care had been exercised. These circumstances include war or threat of war, riot, civil strife, terrorist activity, industrial disputes, fire, quarantine, epidemic or health risks, natural or nuclear disasters, port and terminal closures and adverse weather conditions.

Payment of compensation according to the scale set out above will not affect your statutory right to claim further compensation if, in all the circumstances, you remain dissatisfied.  If, after departure, we need to make a change to a significant proportion of your holiday we will do our best to make suitable alternative arrangements at no extra cost to you. If it proves impossible to make suitable alternative arrangements, or if you have reasonable grounds for refusing the alternative offered, we will arrange transport back to your point of departure, or to an alternative location that we agree to.  Unless the change is as a result of unusual and unforeseeable circumstances beyond our control (as described above), you will also be entitled to compensation.

13. What is the extend of your liability?: We accept responsibility if you or any member of your party is killed or injured as a result of an activity forming part of your holiday arrangements which you booked with us before your departure; or if any part of your holiday arrangements, booked with us in the UK, is not as described in the brochure or not of a reasonable standard; if the failure in your holiday arrangements or any death or personal injury is due to any fault on our part or that of our agents or suppliers whilst acting in the course of their employment.  We do not accept responsibility if the failure, death or personal injury is not caused by any fault of ours or of our agents or suppliers or is caused by you or someone not connected with your holiday arrangements; or if the failure, death or personal injury is due to unusual or unforeseen circumstances which, even with all due care, we, or our agents or suppliers, could not have anticipated or avoided.  For claims which do not involve personal injury, illness or death, the most we will have to pay if we are liable to you is twice the price the person affected paid for their holiday (not including insurance premiums and amendment charges).  We will only have to pay this maximum amount if everything has gone wrong and you have received no benefit from your holiday.  If you or any member of your party is killed, injured or becomes ill as a result of transport by ship, train or coach, any liability which we may have to pay compensation is limited in line with the Athens Convention (applies to transport by ship), the Berne Convention (applies to transport by rail) and the Geneva Convention (applies to transport by road).  You can get copies of the relevant conventions from us if you ask.  You should also note that these conventions may limit or remove the carrier's liability to you and the amount which the carrier has to pay you.   If we make any payment to you or any member of your party for death, personal injury or illness, you will be asked to assign to us or our insurers the rights you may have to take action against the person or organisation responsible for causing the death, personal injury or illness.  Our suppliers (such as accommodation or transport providers) have their own booking conditions or conditions of carriage, and these conditions are binding between you and the supplier.  Some of these conditions may limit or remove the relevant transport provider's or other supplier's liability to you.  You can get copies of such conditions from our offices, or the offices of the relevant supplier.

14. What do I need to do if I have to complain?: If you have a complaint during your holiday you should tell the driver/representative or supplier at the earliest opportunity so that they can do their utmost to resolve the problem immediately.  If they are unable to resolve the problem to your satisfaction you should complete a Holiday Report Form which is available from the driver/representative.  If, on your return from holiday, you remain dissatisfied you should write within 28 days to the Tours Manager, Bakers Coaches, The Coach Travel Centre, Prospect Way, Victoria Business Park, Biddulph, Stoke-on-Trent ST8 7PL.  In your letter you will need to quote your booking reference number and the departure date which you completed at the time.  If you do not tell us at the earliest opportunity about a problem giving rise to your complaint we cannot take steps to investigate and rectify it.  In deciding how to respond to your complaint we will take into account the date you first drew the problem to the attention of our driver/representative or supplier.

15. If I do not agree your decision can I request arbitration? Yes you can.  If we cannot resolve your complaint amicably you may request that the dispute is referred to an independent arbitration scheme established by the Confederation of Passenger Transport UK (CPT).  Full details of this scheme will be provided on request or you can obtain a copy from CPT.  This arbitration scheme provides a simple and inexpensive method of arbitration on documents alone with restricted liability on the customer in respect of costs.  This scheme does not apply to claims for an amount greater than £1500 per person.  There is also a limit of £7500 per booking.  Normally there is a time limit of 9 months from the date of return from your holiday within which to request arbitration but in exceptional circumstances the scheme can be used beyond this date.  This scheme does not apply to claims that arise mainly in respect of physical injury or illness or the consequences of any illness or injury.

16. What happens if I’m delayed?: Your travel insurance may cover you for some delays.  In addition where you are delayed for more than six hours in any one day we will seek to minimise any discomfort and where possible, arrange for refreshments and meals.

17. What assistance will you give me if things go wrong when it’s not your fault?: If you, or any member of your party, suffer death, illness or injury whilst overseas arising out of an activity which does not form part of your package travel arrangements or an excursion arranged through us in the UK, we shall at our discretion, offer advice, guidance and assistance.  Where legal action is contemplated and you want our assistance, you must obtain our written consent prior to commencement of proceedings.  Our consent will be given subject to you undertaking to assign any costs, benefits received under any relevant insurance policy to ourselves.  We limit the cost of our assistance to you and any member of your party to £5000 per party.

18. Data Protection Act: In order to process your booking and to ensure that your travel arrangements run smoothly and meet your requirements we, and your travel agent, need to use the information you provide such as name, address, any special needs/ dietary requirements etc.  We take full responsibility for ensuring that proper measures are in place to protect your information.  We must pass the information on to the relevant suppliers of your travel arrangements such as hotels, transport companies etc.  The information may also be supplied to security or credit checking companies, public authorities such as customs/immigration if required by them, or as required by law.  Additionally, where your holiday is outside the European Economic Area (EEA), controls on data protection in your destination may not be as strong as the legal requirements in this country.  We will not, however, pass information on to any person not responsible for part of your travel arrangements.  This applies to any sensitive information that you give to us such as details of any disabilities or dietary/religious requirements.  If we cannot pass this information to the relevant suppliers, whether in the EEA or not, we cannot provide your booking.  In making this booking, you consent to this information being passed on to the relevant persons.  Please note that where information is held by your travel agent, this is subject to your agent's own data protection policy.  You are entitled to a copy of your information held by us.  If you would like to see this, please contact us.

We retain your full contact details and other information in secure files and electronic storage facilities.  We may use this information to contact you by mail, telephone or electronic means. We will provide you with details of other goods and services including those of selected third parties.  If you do not wish to receive the further information about products and services from either ourselves or third parties, please write to us.

Guideissue Ltd T/A Bakers Holidays- Awaydays Conditions of Carriage

  1. Tickets for Awaydays are issued subject to Bakers Awaydays (Guideissue Ltd) Conditions of Carriage which supplement the conditions set out below where applicable.
  2. An "Awayday" is a round trip using transport organised by us to a specific place, area of interest, or special event within the United Kingdom and which lasts not more than a period of 24 hours.
  3. The cost of any Awayday advertised by us includes the cost of return transport. Unless specifically stated in the Awayday programme the price paid for the Awayday will not include entry to any premises or events.
  4. We reserve the right to cancel or alter any announced Awayday if found necessary through insufficiency of passengers or for any other reason that is outside of our control such as, by way of example only, adverse weather conditions or unexpected mechanical breakdowns that could not have been avoided by the proper execution of a reasonable preventative maintenance programme.
  5. Should we exercise our right to cancel an Awayday for such a reason, our liability to you will be limited to your right to receive a full refund of the price paid to us.
  6. Where we substantially alter an Awayday, you will also have the right to cancel and receive a full refund of the price paid to us.
  7. We shall not be responsible to you in any way for any delay or cancellation where such delay or cancellation was unavoidable and caused as a result of factors entirely outside of our control such as by way of example only unexpected breakdown of vehicles, traffic congestion, diversions or adverse weather conditions.
  8. Tickets must be shown on demand and given up to the driver on request.
  9. If you wish to cancel your Awayday for a reason other than that set out at condition 6, refunds shall be calculated on the basis of the reasonable expenses we expect to incur as a result of your cancellation, which must be requested in writing, as follows:

(a) Cancellation greater than 24hrs in advance of the Awayday a full refund will be issued.

(c) Cancellations within 24hrs of departure, there will be NO REFUND.

10.  The calculation set out at condition 9 shall be based on the price paid by you to us less the cost of any relevant admission fee(s) we have incurred.

11.  Where the price paid by you does include an admission fee, we shall make reasonable endeavours to recover those fees on your behalf from those third parties and thereafter refund the admission fee in whole or in part to you but cannot be held responsible in the event that such fees cannot be recovered in whole or in part.

12.  Save for personal injury and death caused by our negligence and misrepresentation, we exclude all liability for losses that were:

(a) not foreseeable to us and you when the contract was formed;

(b) were not caused by any breach on our part; and

(c) relate to business losses and/or losses to non consumers.

13.  In order to avoid disruption to the enjoyment of other passengers, we must adhere to the scheduled timetable for departures. As such Vehicles cannot wait for passengers who arrive late on either the outward or return journey, or after any other break in the journey, and the Company cannot be held in any way responsible to you if you miss the vehicle as a result.

14.  In compliance with the Motor Vehicles (Wearing of Seat Belts) (Amendment) Regulations 2006:

(a) seated passengers aged 14 or over are required by law to wear seatbelts where such are available.

(b) A child under the age of fourteen in a front seat position (i.e. parallel with the driver) or if less than 135cm in height, must wear a seat belt or where available, a child seat, booster seat or booster cushion as appropriate. A child under the age of three must use a baby or child seat when located parallel to the driver.

15.  Infants located in other positions on any bus or coach under three carried on a lap should be outside the adult’s seatbelt.

16.  Children under three are carried free, but no seat will be provided.

17.  Children under 16 will be carried at the advertised child fare.

18.  Where theatre/concert/event seating is offered as part of an inclusive package, every effort will be made to seat together all passengers booking as part of a group. However, the seat allocation offered by the venue may on occasion prevent this and groups could therefore be seated in two’s or three’s. Occasionally individuals may be seated one behind the other.

19.  Whilst we will make reasonable endeavours to ensure that your seat on our coach is reserved as numbered and allocated pursuant to a seating allocation plan at the time of booking, the Company nonetheless reserves the right for operational reasons to use a coach with a different seating layout to that shown at the time the booking is made.

20.  Unforeseen problems may also occasionally mean a vehicle without numbered coach seating being used for part of or all of the journey.

21.  The following conditions apply in addition to the standard Awaydays conditions of carriage above for Awaydays to football matches or other designated sporting events.

(a) Attention is particularly drawn to the requirements of the Sporting Events (Control of Alcohol Etc), Act, 1985 as amended by the Sporting Events (Control of Alcohol Etc.) Act, 1992 (c.57), which specifically prohibits the carrying or consuming of alcohol on coaches travelling to or from designated sporting events.

(b) It is also an offence under the above legislation for a person carried on a public service vehicle travelling to or from a designated sporting event to be in possession of intoxicating liquor and/or to be drunk. Drivers and Company officials may search any bag, holdall or carrier to satisfy themselves that no intoxicating liquor is being carried.

(c) In the event of any passenger being in breach of condition 21(b) above, the passenger shall be liable to the Company and its employees or agents for all costs incurred by them and arising as a result of such breach, including any fine or fines imposed upon them by virtue of Section 1 of the Sporting Events (Control of Alcohol Etc) Act, 1985 as amended by the Sporting Events (Control of Alcohol Etc.) Act, 1992 (c.57). Such passenger will be refused travel and no refund will be made.

22. Visibly identifiable assistance dogs accompanying registered disabled persons are carried free of charge.  Dogs must remain on the floor or under seats and must be under control at all times.  Bakers reserves the right to only carry one assistance dog at any one time and must be told at the time of booking that the animal is travelling.  The owner of the dog is in charge of its welfare and must be aware of the length of journey that the animal will undertake.  Any special requirements needed in order for the dog to travel, must be highlighted at the time of booking and Bakers Holidays will make every effort to ensure they can be fulfilled, however if the request is deemed unreasonable it will be stated from the outset so that another course of action can be taken.

Bakers Awaydays is a trading name of Guideissue Limited, a company registered in Cardiff under company number 2833153 and with registered office address at The Coach Travel Centre, Prospect Way, Victoria Business Park, Biddulph, Stoke- on-Trent ST8 7PL.

 Bakers Holidays Logo                                       Bakers Awayday Logo

Your privacy …….

At Bakers Coaches we take the privacy of visitors to our website seriously.  This privacy policy sets out the privacy practices carried out throughout your use of this website.  Please read this privacy policy carefully before using this site.  By using this site, you signify your consent to this policy.  If you do not agree to the policy, please do not use the site.  We reserve the right to update this policy; any revisions will be made to this page, so please check back periodically for updates. Your continued use of this site will constitute your agreement to the changed Terms and Conditions of using this site.


Automatic collection of data

You can browse this website without disclosing your personal data.  This website automatically logs non-personal data such as IP addresses, keywords used and pages viewed for marketing purposes.

Links to other web sites

This web site may include links to other web sites.  We provide these links to you only as a convenience.  Please remember that we are not responsible for the content, data collection or privacy practices contained within these web sites.

Purpose of data collection

We collect personal data that you voluntarily submit whilst using this web site.  Your personal data is used only for responding to an enquiry, brochure request or job application and to inform you of future offers by us if you have indicated that we may do so.  If you would rather we do not use your personal data for the purposes stated above or for any form of promotional contact, please indicate when you use the forms on this web site.  If you have already registered and would like us to stop sending you offers, please email us at  We comply with all applicable data protection legislation.


We do not disclose your personal data to third-party organisations, except where required by law.

Transmission of data overseas

Using the internet to collect and process personal data involves the transmission of data to countries within and outside of the European Economic Area (EEA).  By visiting this web site and providing us with your personal information, you consent to the transfer of your personal information for the purposes detailed above to countries which may not have the same level of protection for personal data as the United Kingdom.

Name:                              Guideissue Ltd

Place of registration:           Cardiff

Registered office:                 The Coach Travel Centre

                                          Prospect Way

                                          Victoria Business Park




                                          ST8 7PL

Reg No:                                 2833153

VAT No:                                 278 5918 01